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avatar for Robin Abad Ocubillo

Robin Abad Ocubillo

SF Planning Department and California College of the Arts
Senior Urban Designer / Policy Planner and Adjunct Professor, Architecture
robin.abad@sfgov.org
Robin Abad Ocubillo has worked for over a decade in civic innovation in public space design, planning, evaluation, and policy. He is currently Senior Planner and Urban Designer with the San Francisco Planning Department, where he leads Places for People, the first placemaking legislation of its kind in the country to streamline government processes and lower barriers for communities creating and stewarding public spaces in underutilized streets and lots. Robin managed the City's Parklet Program during a period of intensive growth; doubling the parklet population, expanding partnerships to cultural and community institutions, and overseeing the development of an award-winning Parklet Manual. He also manages the Central-Waterfront Dogpatch Public Realm Plan, multi-agency effort setting and implementing urban design policy in one of the City’s most dynamically changing neighborhoods; and the Islais Creek Adaptation Strategy, a long-range framework for securing infrastructure and social resiliency along the southeast Bay shoreline. He has extensively developed research methods and metrics for human-use evaluation of public spaces and is co-author of the Global Public Life Data Protocol. Prior to his current role at the San Francisco Planning Department, Robin worked with LADOT People St. and the Mayor’s Great Streets Project on advocacy and performance evaluation of projects throughout Los Angeles. Before that he served for several years as a Project Manager in the Golden Gate National Parks, working on cultural landscape and visitor access projects at sites throughout Bay Area parklands.